Pascal Jolicoeur


Describe yourself in a few sentences.

I am the co-owner of Taïga Board. In a nutshell, I am an entrepreneurial dreamer pursuing what he loves in life. That is really all that matters to me: sharing my passion for SUP. 

When you are not on the water, what do you like to do?

At Taïga, I am in charge of the designs of our new boards, products, and accessories. I am constantly seeking out new ideas and inspirations for our future collections. 

What is your favorite paddleboard spot? 

I have a secret spot to the north of Buckingham in Outaouais. Without giving it away, it consists of a small stream between two lakes in the middle of the forest. It is just incredible.

No, I’m not telling you where it is!

What is your preferred Taiga Board?

For SUP surf: The Pepito. It is small, fast and sexy. All-around board: The Kazuzu. It is perfect for SUP camping or long excursions.

If you could choose your dream spot to practice SUP, where would it be? 

My dream location would be Lake Leitisvatn on Féroé Island. Go Google it! It’s insane! 

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